I purchased this FitVII watch in December, and have been extremely pleased with it. In its price range, the features of the FitVII are as good as others out there. It's sturdy and comfortable to wear 24/7, available in several colors including a light purple color, my favorite! I particularly love the simple sleep monitor that, to me, seems pretty accurate in keeping track of the total time slept each night. Works for me! I also love the Phone Locator function included in the features. I "lose" my phone frequently, and it's a pleasure to be able to locate it "hidden" nearby, right where I left it!This fitness tracker's main features, though, count steps, distance, time and calories for a variety of exercises, from running to swimming to cycling, and many others. I find the step and distance monitors about half a mile short when running on the treadmill (doesn't match up with GPS or gym equipment measurements), but overall I can factor this in when I log fitness numbers into MyFitnessPal after every workout. The app is very easy to use, imple in its layout but providing all the info I need to track my progress.Unfortunately, the charging function worked very well until two days ago when I was unable to charge the watch (for my activity level, I charge it about every 10-12 days). I immediately sought help from customer support at the manufacturer, and my concerns were addressed professionally and promptly by Allisa, the customer support rep at FitVII. She is arranging for a new magnetic charger to be shipped to me immediately (these magnetic chargers are for the most part not interchangeable with other fitness watches). So Allisa's expertise and guidance have been most helpful in the diagnostic process as she wanted to ensure that the problem was the cord and not the watch itself.I will provide an update to this review when the new charger arrives in the next few days. In any event, prompt service and support are critically important, and I am very pleased with the response to my concerns thus far.UPDATE: The replacement charge cord was received three days after contacting Allisa at customer support. It works perfectly, and I'm very satisfied with the outstanding customer support I received! I highly recommend this fitness watch and the customer-centric sales and support at FitVII.